With the deepening and development of digital era, LED display has become a new trend and a new way to create the business value and development path of digital era. Compared with traditional outdoor advertising media, LED display can realize more efficient, intelligent and personalized business promotion and services, thus creating a broader development path for business development in the digital era. At the same time, LED display can also realize more intelligent, efficient and personalized business services and experiences through the integration with Internet of Things and artificial intelligence, providing more comprehensive, efficient and convenient solutions for business applications and services in the digital era. In addition, LED display can also realize more accurate, efficient and personalized digital marketing and e-commerce services through integration with digital marketing and e-commerce, providing more comprehensive, efficient and convenient solutions for commercial marketing and e-commerce in the digital era. In short, the LED display's creation of the digital era of business value and development will become a new trend and new way of the digital era, injecting more vitality and power for the digital era of business applications and services, and promoting the digital era of business applications and services into a new stage of more efficient, intelligent and personalized.