With the continuous development and popularization of Internet of Things technology, LED display has gradually realized the intelligent interconnection with other devices and systems, realizing more convenient, efficient and intelligent application and management. For example, through connection and communication with smartphones, more convenient and fast operation and control can be realized, making LED displays a more intelligent and humanized digital medium. At the same time, LED displays can also realize more extensive and diversified applications and services through interconnection and integration with other devices and systems. For example, through the integration with big data and artificial intelligence, more accurate and efficient data analysis and application can be realized, and more accurate and personalized marketing and services can be provided for enterprises and brands. In short, the intelligent interconnection of LED displays will become a new trend in the digital age, bringing more opportunities and challenges for digital marketing and the development of the digital age.